WIDEX
WIDEX
Widex is among the top six hearing aid brands in the world. Widex PureSound™ Moment App is the main app people who use its hearing aids can access as a remote control and personalization features.
The challenge of this solo project was to redesign and enhance the visual aesthetics of the current app.
Widex is among the top six hearing aid brands in the world. Widex PureSound™ Moment App is the main app people who use its hearing aids can access as a remote control and personalization features.
The challenge of this solo project was to redesign and enhance the visual aesthetics of the current app.
Widex is among the top six hearing aid brands in the world. Widex PureSound™ Moment App is the main app people who use its hearing aids can access as a remote control and personalization features.
The challenge of this solo project was to redesign and enhance the visual aesthetics of the current app.
Widex is among the top six hearing aid brands in the world. Widex PureSound™ Moment App is the main app people who use its hearing aids can access as a remote control and personalization features.
The challenge of this solo project was to redesign and enhance the visual aesthetics of the current app.
Client
PORTFOLIO
Year
2024
Category
Health care
Research
Research
Hearing aids have been traditionally associated and targeted to older users, which is why most of the apps are simple and functional but not visually appealing. As a new and young user, I remember that the first time I used the Widex Moment App I thought that this wasn’t definitely the best part of the experience. So I asked to myself:
What about the experience of younger users?
Hearing aids have been traditionally associated and targeted to older users, which is why most of the apps are simple and functional but not visually appealing. As a new and young user, I remember that the first time I used the Widex Moment App I thought that this wasn’t definitely the best part of the experience. So I asked to myself:
What about the experience of younger users?
Hearing aids have been traditionally associated and targeted to older users, which is why most of the apps are simple and functional but not visually appealing. As a new and young user, I remember that the first time I used the Widex Moment App I thought that this wasn’t definitely the best part of the experience. So I asked to myself:
What about the experience of younger users?
Research
Hearing aids have been traditionally associated and targeted to older users, which is why most of the apps are simple and functional but not visually appealing. As a new and young user, I remember that the first time I used the Widex Moment App I thought that this wasn’t definitely the best part of the experience. So I asked to myself:
What about the experience of younger users?
Design
Design
The primary goal was to enhance the user experience for young individuals, ensuring that the hearing app becomes more inclusive and attractive to this demographic. Furthermore, the redesign aimed to introduce features that align to the lifestyle and preferences of younger users, making the app an essential part of their daily lives.
In order to accomplish this, it was crucial for the design to exude vibrancy, modernity, and excellence, aiming to evoke emotions like relief, comfort, self-confidence, and a sense of connection to life. So, the next steps taken after conducting research was to create a moodboard to draw inspiration, followed by the design system and components.
The primary goal was to enhance the user experience for young individuals, ensuring that the hearing app becomes more inclusive and attractive to this demographic. Furthermore, the redesign aimed to introduce features that align to the lifestyle and preferences of younger users, making the app an essential part of their daily lives.
In order to accomplish this, it was crucial for the design to exude vibrancy, modernity, and excellence, aiming to evoke emotions like relief, comfort, self-confidence, and a sense of connection to life. So, the next steps taken after conducting research was to create a moodboard to draw inspiration, followed by the design system and components.
Design
The primary goal was to enhance the user experience for young individuals, ensuring that the hearing app becomes more inclusive and attractive to this demographic. Furthermore, the redesign aimed to introduce features that align to the lifestyle and preferences of younger users, making the app an essential part of their daily lives.
In order to accomplish this, it was crucial for the design to exude vibrancy, modernity, and excellence, aiming to evoke emotions like relief, comfort, self-confidence, and a sense of connection to life. So, the next steps taken after conducting research was to create a moodboard to draw inspiration, followed by the design system and components.
Development
Development
Vibrant Color Palette: A vibrant color palette inspired by current design trends was implemented, replacing muted tones with energetic hues to create a visually appealing, youthful, and engaging interface.
Iconography and Imagery: Icons and imagery were reimagined to resonate with a younger audience, incorporating modern and relatable visuals that aligned with the lifestyles of the target users.
Typography: Lastly, a contemporary and easily readable font (San Francisco) was selected to enhance the overall readability and appeal of the app, ensuring a seamless reading experience for users of all ages.
Vibrant Color Palette: A vibrant color palette inspired by current design trends was implemented, replacing muted tones with energetic hues to create a visually appealing, youthful, and engaging interface.
Iconography and Imagery: Icons and imagery were reimagined to resonate with a younger audience, incorporating modern and relatable visuals that aligned with the lifestyles of the target users.
Typography: Lastly, a contemporary and easily readable font (San Francisco) was selected to enhance the overall readability and appeal of the app, ensuring a seamless reading experience for users of all ages.
Development
Vibrant Color Palette: A vibrant color palette inspired by current design trends was implemented, replacing muted tones with energetic hues to create a visually appealing, youthful, and engaging interface.
Iconography and Imagery: Icons and imagery were reimagined to resonate with a younger audience, incorporating modern and relatable visuals that aligned with the lifestyles of the target users.
Typography: Lastly, a contemporary and easily readable font (San Francisco) was selected to enhance the overall readability and appeal of the app, ensuring a seamless reading experience for users of all ages.
Concept
Concept
Sounds that connect us to life are crucial. Even the mildest hearing loss can have a significant impact on how we perceive the world, distancing us from people, connections, and experiences that make up our life.
Nowadays, in a digital world, it's so important that interfaces are visually attractive and engaging, apart from being functional. Because when it comes to hearing, perfection isn’t something you measure, but something you feel.
Widex PureSound™ Moment App, be amazed from the very first moment.
Sounds that connect us to life are crucial. Even the mildest hearing loss can have a significant impact on how we perceive the world, distancing us from people, connections, and experiences that make up our life.
Nowadays, in a digital world, it's so important that interfaces are visually attractive and engaging, apart from being functional. Because when it comes to hearing, perfection isn’t something you measure, but something you feel.
Widex PureSound™ Moment App, be amazed from the very first moment.
Concept
Sounds that connect us to life are crucial. Even the mildest hearing loss can have a significant impact on how we perceive the world, distancing us from people, connections, and experiences that make up our life.
Nowadays, in a digital world, it's so important that interfaces are visually attractive and engaging, apart from being functional. Because when it comes to hearing, perfection isn’t something you measure, but something you feel.
Widex PureSound™ Moment App, be amazed from the very first moment.
